NEW BRAND DESIGN
SEF Centre is a newly formed fitness brand that provides fitness training videos along with other content relating to mental and physical wellbeing for its clients. The brand will also have potential in the future to produce its own clothing line.
I was tasked with creating a new logo to bring together the brand values of SEF Centre. The client requested that the logo should have a unique icon that relates to the brand whilst also remaining fashionable and trendy since the logo was planned on being used for a clothing line in addition to its regular content.
Agency: Before Lucy